Improve Your Email Campaigns by Using A/B Testing

Are you creating a new email campaign? Do you want to maximize the click rates and open rates of your email? If yes, then A/B Testing can add value to your email campaigns and help you in achieving desirable results. How do you use A/B Testing for emails? By choosing a subset from the email list, you can send one variant of an email to a set of users and a different email variant to…

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These Top 5 Stats Prove The Worth of Marketing Automation Software

Marketing Automation is the next big thing to entice online marketers from all the nook and cranny of the biz world. Be it big corporate houses, small businesses, or even freelancers, the need to automate marketing activities has become an essential move for all. Although monotonous and time consuming, several repetitive actions like sending emails, social media posting, and  a host of website related tasks, are important to keep your business in the hunt of…

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Is There Such Thing as a Simple CRM?

Salespeople can be a lot like beat cops – they’re not fond of the paperwork that’s required after a bust. Salespeople (like most of us) hate doing more than is absolutely necessary sometimes. So when it comes to operating a CRM efficiently in your workplace, it may take a two-stage approach: 1) Figure out what processes are absolutely necessary and 2) get your staff to use the CRM properly – or else! In our previous blog…

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The Problem with Most CRMs

There are a LOT of big customer relationship management (CRM) software solutions out there. You’ve got Salesforce, Apptivo, Zoho, Pipedrive, and more. They’re a dime a dozen these days, and they’ve got so many bells and whistles that chances are, they’re capable of doing what you ask of a competent CRM. Is there a dedicated document library? Does it integrate with email providers? Can it generate custom reports? Does it track emails? Does it come…

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Deal Tracking

Pulsetracker will work with you on each step of the process. When you’re working on a big deal, it’s easy to lose track of things. Some of your sales team might get pulled into other projects or their schedules might not line up – but don’t worry! Our comprehensive deal tracking software will clue you in when you’ve scheduled appointments for calls, emails, visits, etc. Everything is synchronized with Google Calendar for streamlined, efficient management and…

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